Give with trust.
See it land.
One global home for giving. Open to every faith and to people of none. Every cause is verified, every gift is tracked to delivery, and no platform fee is ever taken from a donation.
Prepared by NezT Digital · November 2026
The world needs more giving. Donors need more reasons to trust it.
Need is rising, aid budgets are being cut, and donors keep saying the same thing: show me where my money went.
Given in the US in 2025, the first year above $600B. Generosity is not the problem.
Humanitarian aid from governments in 2025, the largest drop on record. Private giving must fill the gap.
of Americans highly trust charities. 73% say trust matters before they give.
of first-time donors give again. Platforms win the first gift and lose the person.
Sources: Giving USA 2026 (2025 data); OECD preliminary ODA data, Apr 2026; BBB Give.org Donor Trust Report 2025; Fundraising Effectiveness Project 2025.
Everyone aligned on one vision, from A to Z.
Vision
Amanah means a trust held on behalf of others. That is the job: carry every gift safely to the person it was meant for.
Mission
Three taps to give. Real people behind every cause. Proof that it landed.
Who it serves
Muslims get faith-aware tools (zakat, sadaqah, mosque giving). Everyone else gets a trusted place to help.
What we promise
Gifts settle straight into the verified charity's own account. Tips are optional and shown separately.
How it sustains itself
Tip revenue funds promotion of more causes, so the platform grows the pie instead of taking a cut.
Where it starts
Mosques and verified charities in the US first, carried by voices the Ummah already trusts.
Built from the Ummah. Open to humanity.
After Christchurch in 2019, about 40,000 people in 125 countries gave through one Muslim-led appeal, and the organisers say at least half were not Muslim. A year earlier, Muslims raised over $200,000 for the victims of the Pittsburgh synagogue attack. Need has no religion, and neither should the door.
Faith-aware
Zakat calculator, zakat-verified causes, sadaqah, fidya and mosque giving, each handled by its own rules.
Faith-open
Anyone can give, in their own words. "General gift" sits beside "Sadaqah" with no religious gatekeeping.
Need-first
Help reaches people because they are in need, whatever their faith. That is what makes it trustworthy to all.
people in needGaza · Sudan · orphans · water · your street
A half-trillion-dollar habit that is moving online.
US giving in 2025, the largest giving market on earth. $151.6B of it went to religion.
Global zakat potential every year (conservative UNHCR estimate). About 2 billion Muslims, 26% of humanity.
UK Muslims give 4.3 times the national average. US Muslims gave $1.8B in zakat in 2021 alone.
Online giving grew 15% in 2025. Monthly giving is now 27% of online revenue.
Raised on LaunchGood from 2.1M donors, and $100.9M for Gaza in a single year. The faith-led model works online.
Sources: Giving USA 2026; UNHCR official in The National, Mar 2026 (estimates vary widely); Pew 2025; Blue State 2025; IU Lilly School 2021; M+R Benchmarks 2026; LaunchGood About page, Nov 2026.
US Muslim zakat alone
Everyone picks reach or trust. Nobody owns both.
Open platforms reach everyone but verify little. Faith platforms earn trust but serve one community. The top-right corner is empty.
Positioning is our own assessment of public product features and published policies, November 2026.
We studied them all. We keep the best, fix the rest.
Sources: company sites and fee pages; Trustpilot (Nov 2026); Al Jazeera, Jun 2025; ABC7, Oct 2025; The Independent, Mar 2025; UK Charity Commission; Dallas Innovates, Oct 2025.
We read the reviews. They tell us exactly what to build.
Over 35,000 public reviews on Trustpilot alone, plus app stores, regulators and the press. The same complaints come up again and again.
Reviews paraphrased from Trustpilot pages read on 14 Nov 2026. Stats: Trustpilot; M+R Benchmarks 2026; Muslim Charities Forum survey, Jan 2025; NeonOne donor churn survey 2026.
Ten mistakes the industry keeps making. Ten fixes built in.
Hover or tap a card to turn it over.
The traps that could catch us too, and the guardrail for each.
Strong partners deserve a plan that names its own risks. These are the ones that have hurt others in this space.
Growing faster than we can verify
One fake campaign can undo years of trust.
Verified organisations only at launch
Personal appeals come later, and only when a verified charity vouches for them.
Tip pressure creeping up
Revenue targets tempt every platform to raise the default.
Tip rule written into the charter
Starts at $0, opt-in only, never taken from zakat. Any change needs the trust board.
Leaning on a few famous voices
If one voice faces controversy, the brand shares it.
Many voices, one code of conduct
Scholars endorse causes, never the company. Every voice signs the same rules.
Politics leaking in
Humanitarian causes sit close to political ones.
Strict political neutrality
No candidates, no campaigns, no party content. Officials appear only in non-political roles.
Banks and processors de-risking
Muslim charities have had accounts frozen with little warning.
Compliance as a feature
Sanctions screening, documented due diligence, and a backup payment provider from day one.
Building everything at once
Marketplaces, rewards and resale distract from the core.
A strict cut line
Give, verify, prove. Everything else waits until the core is loved.
Four pillars. One trusted place to give.
Each pillar comes straight from a lesson in the market, and together they cover what no single platform covers today.
Trust layer
- Verified charities, mosques and partners
- Money never pools with us
- Proof of delivery on every cause
Cause discovery
- Clear cause tiles: children, women, water, emergency
- "You may also care about" nudges
- Every amount says what it does
Habit engine
- Every Friday, every Ramadan night
- Zakat tracker that brings donors back
- Mosque QR after every prayer
Trusted voices
- Scholars and leaders front verified causes
- Tracked links, public disclosure
- Reach on day one, not year five
Never hard. Never heavy. Simple, warm, and worth coming back to.
We designed the emotion first and the screens second. Every step lifts the donor a little higher.
1Notice
A voice they trust shares one clear cause. No guilt, no shock images.
2Feel
Each amount says what it does: $25 is a week of shelter for one child.
3Choose
Sadaqah, zakat or a general gift. Once, monthly or every Friday.
4Give
Three taps with Apple Pay or Google Pay. No account wall.
5Proof
Photo, place and date when the help is delivered, sent to their phone.
6Return
A related cause, a Friday habit, a zakat goal to finish. Curiosity, never pressure.
From "I want to help" to "it arrived" in under a minute.
Gaza: emergency medical supplies
Not part of your gift. 100% of your $25 goes to the cause.
Every gift is followed from your phone to the person it helps.
The number one complaint in this industry is "I never found out what happened." On Amanah, finding out is the product.
You give
Receipt in seconds
Charity receives
In its own verified account
Milestone release
Large or overseas causes unlock in stages
Delivered
Photo, place, date, receipts
You see it
And so does the public ledger
Delivery proof
Charities post proof before the next payout milestone unlocks.
Public totals
Raised, released and delivered, shown per cause and per charity.
Year-end statement
Every gift, every receipt, ready for tax time in one tap.
A homepage that starts with what you want to do.
Other platforms open with sponsored campaigns. We open with intentions, because donors arrive knowing what they want to give.
Give with trust.
See it land.
Verified causes in 40+ countries. 0% platform fee. Every gift tracked to delivery.
Zakat done right. Everyone else welcome.
A wrongly labelled zakat gift is a religious problem, not a bookkeeping one. So every intention has its own rules, its own ledger and its own badge, approved by an independent scholar board.
Only to scholar-approved causes
Kept in a separate ledger. No tip or fee ever comes out of zakat.
Any cause, any time
The default for most gifts, including Friday and Ramadan-night plans.
For donors of any faith or none
Same causes, same proof, no religious language required.
Sample figures. In the product, the live nisab and the rules on each asset come from the scholar board, and the result becomes the donor's zakat goal.
Scan after Jumu'ah. Give in 20 seconds.
Your team's research got this exactly right: mosques are the most trusted door into the community. Every mosque gets permanent QR codes, a live total and a treasurer dashboard, free.
Scan the poster
No app, no account. The code never expires.
Mosque page opens
Name and verified badge, so a fake sticker is easy to spot.
Pick a fund and amount
General, building, iftar, zakat (if approved). "Every Friday" toggle.
Apple Pay or Google Pay
Money lands in the mosque's own account.
Receipt, and the screen updates
The lobby screen ticks up. Next Friday, the imam shares what it built.
Masjid An-Noor
Building fund · $46,200 of $150,000Trust is the product. So we built it in six layers.
Each layer answers a question a donor, a scholar, a bank or a regulator will ask.
Who is behind it?Identity & legal checks
Registration and tax-ID match, officer ID checks, bank ownership, sanctions screening, then a human reviewer.
Where does the money sit?Never with us
Gifts settle straight into the charity's or mosque's own account through a licensed payment provider.
Is the zakat valid?Independent scholar board
Publicly named scholars write the zakat policy and approve every zakat-eligible cause. Separate zakat ledger.
Did it arrive?Proof of delivery
Photos, places, dates and receipts. Big or overseas causes release funds in milestones tied to proof.
What if something is wrong?Report, freeze, refund
Report button everywhere, answered within 24 hours. New donations can be paused in minutes.
How does the platform earn?Nothing hidden
A public fees page, a quarterly transparency report, and no paid placement without a clear label.
The gift goes to the cause. Only the tip comes to us.
Because the platform never holds donor money, it stays light on regulation and heavy on trust.
No pooling
No admin, staff role or API key can move, pause or redirect donated funds.
Zakat ledger
Zakat is tagged at checkout and can never be edited or mixed.
Instant receipts
Issued in the charity's name, with a year-end statement every January.
Immutable record
Refunds and corrections add new entries. History is never rewritten.
Tips are the fuel. Generosity pays for growth.
The tipping culture donors know from US apps, applied with care: opt-in, separate, never from zakat. Even without pre-selected tips, giving platforms see most donors tip: LaunchGood reports over 70%, Zeffy about two in three.
Illustrative model for discussion. Inputs are adjustable assumptions, not forecasts.
Every gift makes the next one easier.
Trust is slow to build and hard to copy. Once the wheel turns, each part pushes the next: trusted voices bring donors, proof brings them back, and their tips pay to bring more causes to more people.
The moat
Verified partners, a scholar board, delivery data and relationships with mosques take years to copy.
The engine
Tips fund promotion, so growth comes from generosity rather than from taking a cut of donations.
We don't buy reach. We start with it.
The voices aligned with this vision already reach over 20 million followers. Creator-led giving is proven: one trusted voice can raise in days what ads raise in a year.
Mosques
Pilot mosques with QR kits, imam scripts and a free setup, then city by city.
Voices
Each voice fronts verified causes with a tracked link and a public disclosure.
Seasons
Ramadan, Dhul Hijjah, Fridays and year-end give us built-in launch moments.
Ambassadors
Youth volunteers and community leaders run team pages and giving circles.
Reach from public trackers (Wikipedia, Social Blade, The New Arab), Nov 2026. Benchmarks: TheWrap 2025; Fundraising UK 2020; LaunchGood About page and campaign page. Names appear only with each person's written approval; scholars endorse causes, not the company.
Giving has seasons. Our launch rides them.
Hijri dates are estimates and can shift by a day. Each moment has a ready-made campaign, reminders and a home-page takeover.
From pilot to planet in five steps.
Each phase has a gate. We only move on when the trust checks for that phase are passed.
Foundation
- Legal entity and counsel
- Scholar and trust board named
- Payment provider approved
- 5 pilot mosques, 10 charities signed
Ramadan pilot
- Web app, mosque QR, causes
- Zakat calculator and ledger
- Receipts, dashboards, admin
- Voices launch the first appeals
Public launch
- iOS and Android apps
- Impact tracker and proof feed
- Qurbani for Dhul Hijjah
- Live event screen for dinners
Go global
- UK, Canada, Malaysia, Gulf next
- Multi-currency, local tax receipts
- Arabic, Urdu, Bangla, Malay, French
- Fundraise-for-a-cause pages
Scale
- Corporate matching
- Waqf endowments
- Giving circles and families
- Open API for charities
Enterprise engineering. Ready for peak night.
The 27th night of Ramadan can bring more traffic in an hour than a normal week. The platform is built and load-tested for that moment.
Full-stack engineers ready to staff the build
People across the wider delivery group
Follow-the-sun support across time zones
Card numbers stored on our servers
Security and quality bar
Two-factor login for every admin, role-based access, encryption in transit and at rest, a full audit log, accessibility to WCAG 2.1 AA, right-to-left layouts from day one, and an external security review before public launch.
What donors want, in one place for the first time.
● yes · ◐ partly · ○ no. Our assessment from public features and policies, November 2026, to be re-checked before external use.
Targets we will hold ourselves to.
Ambitious, but grounded in what faith-led platforms have already reached. Proposed for discussion, to be set together.
Ramadan pilot Mar 2027
Year one Dec 2027
Year three 2029
Let's build the place the world trusts to give.
The research is done, the voices are ready, and the team is in place. Four decisions take us from this deck to Ramadan.
Agree the vision and sign the mutual NDA
Name the scholar board and the legal entity
Sign pilot mosques and the first verified charities
Go live for Ramadan 1448
NezT Digital · Technology partner · Amanah is a working name